Mosaic Origins
[By Valentina Wong] LISTEN TO THE PODCAST

Understanding Ethnic Minorities - A revolutionary new tool for ethnic minority research in the UK. Mosaic Origins is a new method of classification designed to understand the cultural, ethnic and linguistic Origins of the diverse population in the UK.

An interview with the Father of Geodemographics, Professor Richard Webber, University College London:
Who is Experian, and what is Mosaic Origins?
Differences in Chinese surnames – UK vs US
Observations of Chinese neighbourhood patterns in the UK
Explanation of Chinese neighbourhood patterns in the UK
Case studies - Casinos are Chinese Pubs?
Case studies - Charity donations and Hong Kong Chinese
How can Chinese businesses benefit from Mosaic Origins?
Accuracy of Chinese Names Classification
Challenges of Mosaic Origins research
Possible Areas of Applications
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  Spectrum Radio - Mosaic Origins - An interview with the Father of Geodemographics, Professor Richard Webber, University College London